Construction Industry News
Navratri is the most awaited and celebrated in the country. It celebrates the victory of good over evil and culminates on Dussehra. Developers are eagerly taking advantage of these opportunities, revealing irresistible incentives to potential buyers. With rising real estate prices and interest rates, these festive promotions not only attract attention but also provide a golden opportunity for real estate investment.
Pradeep Aggarwal, Founder and Chairman, Signature Global (India), said, “Potential home buyers believe that the Navratas festival is the most auspicious time to purchase a property as it has traditionally been associated with success and wealth in the world. Indian society. Plus, this event for working professionals matches their reviews, bonuses, and benefits. People save money this time of year so they can enjoy themselves or invest in the right things. This indicates that there is more discretionary money available during the holidays. Developers also offer a variety of incentives, perks, and freebies to attract customers and increase sales. “We also offer free parking in our independent flat projects located in Sector 79B, Sector 93, Sector 92 and South Gurugram (Sohna) to meet the needs of our potential home buyers.”
Owning your dream home is a major milestone in a consumer's life. Festivals have a great impact on the spiritual and consumption sentiments of buyers, leading to major investments and expensive purchases, including real estate. As a result, many consumers consider this the most promising time to make major purchases. People also save income for this time of year so they can spend on the right things. During Navratras, people have higher expectations as they are emotionally prepared to make decisions regarding the purchase of a property. On the other hand, real estate developers are also taking note of these thoughts and are eagerly waiting for this golden (holiday) quarter to cash in on the positive sentiments,” said Santosh Agarwal, CFO and CEO, Alphacorp.
Every festive season, there is a high demand for real estate projects across the country. Navratri is a time when many people believe that the stars are auspicious for new beginnings. Many people believe that purchasing a home during this time will bring positive energy and blessings to the new space. Therefore, this favorable period is considered an auspicious time to invest in a house. Also, to attract buyers, real estate developers often offer special discounts, offers and incentives during Navratri to attract home buyers. This makes it a financially advantageous time to make a real estate purchase,” said Vipin Sharma, Chairman, Aarize Group.
Known for its vibrant cultural significance, the holiday season offers the perfect backdrop to redefine the concept of “home sweet home,” making it more attainable than ever. The symbiotic relationship between festivals and real estate means not only a time of celebration, but also a prosperous period of potential and ambition for developers and buyers alike.
